Aveda Love™ Launch
This project means more to me than I can articulate. After all, it isn't often you get to write about a subject that leaves such a profound and lasting impression in your heart.
Celebrating the life and legacy of Aveda's founder Horst, the pieces here include a launch video, product packaging, in-store/salon posters, a digital banner ad and salon magazine ad.
Love is all you need. It's true.